Courage is Built Here™

True change—whether in our personal lives, workplace cultures, or leadership—begins with courage. Courage is Built Here™, developed by Justine Froelker, is a proven framework rooted in over 25 years of experience helping people live, love, and lead with authenticity.

In this interactive four-hour workshop, participants will embark on a journey of self-awareness, emotional resilience, and courageous leadership. Through engaging discussions and practical exercises, they will explore how to navigate challenges, foster deeper connections, and cultivate a leadership style grounded in trust and empathy.

Manufacturing excellence isn’t just about efficiency and innovation—it’s also about the people who make it happen. This session equips individuals with the skills to communicate with clarity, set healthy boundaries, and embrace discomfort as a catalyst for growth. Attendees will walk away with actionable tools to build stronger, more resilient teams and create a culture where authenticity drives performance.

Whether you’re leading a team, shaping workplace culture, or seeking personal growth, this workshop will empower you to lead with greater confidence and courage—because the most effective leaders are those who dare to be real.

• Understand how values keep us in our integrity and courage
• Learn emotional literacy and how emotions show up
• Learn the role of courageous vulnerability in leadership
• Identify and practice the elements of deep-rooted trust
• Learn and apply techniques for clear communication and curious language to improve understanding and reduce conflicts

Interactive components include large and small group discussions and vulnerability practice. Interaction is encouraged the entire workshop with a lot of questions being asked. About 25% is interactive, not including their own self-reflection. We discussion permission slips right at the beginning of the workshop.

JBF Therapy & Coaching, LLC Everyone can have a courageous life and business by learning the skills, tools, and language it takes to truly thrive.Justine empowers individuals to lead and live with authenticity, courage, and resilience, fostering deep connections and creating meaningful change in their lives, families, and work cultures. Further your learning and accelerate results by partnering with Justine for ongoing courage work and support beyond training to create lasting culture change. https://justinefroelker.com

A licensed professional counselor, Justine Froelker has over 25 years of experience in mental health, personal growth, and professional development. For eleven years, she was certified in Dr. Brené Brown’s work on vulnerability, courage, and empathy. Justine now shares her own curriculum, Courage is Built Here™. This transformative program empowers individuals to live and lead with self-awareness, authenticity, and resilience, building a foundation for courage-centered leadership. An accomplished author of eleven books—including five Amazon bestsellers—Justine has written across genres, from children’s books to in-depth explorations of infertility, faith, and grief. She has delivered two TEDx Talks: The Permission of the And and The Donut Effect, which highlight her unique perspective on navigating life’s complexities with grace. Justine is a sought-after speaker who travels nationally and presents virtually to global audiences, delivering keynotes, workshops, retreats, and trainings on topics such as leadership, resilience, mental health, coping with burnout, courageous and curious conversations, and fostering cultures of inclusion and belonging. Justine lives in St. Louis with her husband Chad, their three dogs, and for four months of the year, hundreds of monarch and swallowtail butterflies.